How does a $2 million sponsorship help a child’s life?

Real Madrid sponsor Chersonese has been awarded a $1.2 million deal with Real Madrid and is the first major football team to officially sponsor a child.The agreement includes a 10-year deal worth up to $2.3 million per match, with the Spanish capital hosting its first match at the Santiago Bernabeu on March 12.The sponsorship is […]

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What is the critical role sponsorship? 3 things to know

NBC News is partnering with a team of experts on the critical roles of sponsors in their communities.In partnership with the nonprofit Center for Economic and Policy Research, NBC News has created a quiz to test the critical relationships between sponsors and their community.It will test the extent to which sponsors are making a positive […]

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