Sponsorship opportunities at Formula 1 have been a key selling point for the sport.But the sport’s governing body has now found itself in the middle of a legal dispute with two of its top figures, one of whom is a key figure in the sport and the other a leading member of the governing body’s […]
Watch the NBA playoffs live on CBC Sports Network and the CBC Sports app in Canada.With all the action, there’s something for everyone.Get more local news and sports news in your inbox Subscribe
Leboron James, the Cleveland Cavaliers star, will join ESPN’s Voya Clan for the Super Bowl.The Cleveland Cavaliers are set to host the New Orleans Saints on Sunday night, while the Houston Texans are the next two teams in line to be eliminated from the playoffs. Voya Faze, a team of high school basketball stars, recently signed […]
News is flowing fast through Facebook as the social network prepares to launch its new ad platform.The platform’s creators say it’s the first time advertisers will be able to connect directly with their audiences.The company announced last week that it had partnered with news sites such as The Daily Beast and The Verge to begin […]
Soccer is back in the news again.After the news that Aia toenham will sell the rights to the Australian national team to a Japanese-based company, we’ve been given more information about what it might mean for the national team and players.Here’s what we know so far: The Aia sale is the biggest coup in soccer […]
How to turn a classic sponsor ad into a viral hit with the power of social media.This article is part of the “Vintage Sponsors” series.You can learn more about vintage sponsors here:How to use vintage sponsor ads to get you noticedSponsor Stories (sponsored articles) are a great way to promote your business and to share […]
The social media platform Facebook, Twitter and Google are all trying to outsmart the news industry and keep your friends from getting the news that matters.So how do you stay connected to your friends?You can create an ad network.And you can build your own ad network and build up your reach.But before you can create […]
Scott Brown said Tuesday he won “no vote” for Gov.Scott Walker in his re-election bid.“I’m not going to vote for him,” Brown told reporters at the Capitol, referring to the Republican governor who defeated Democrat Tom Barrett in a recall election Tuesday.Brown, who left the White House in March to serve as executive director of […]
As NASCAR fans get ready for the season opener in 2018, we want to remind them that the LA Lakers have been named as the primary sponsors for the inaugural season of the race.Lakers Chairman and CEO Tom LoBianco announced that the team has been named a primary sponsor of the season-opening race.The LA Lakers, […]
ESPN is the first sports network to officially use the “NBA” brand, but it’s not the only one.The network is also getting its own logo.On Friday, the network announced that it will use the ESPN logo for the network’s new “ProjectS,” a series of live events and tournaments to showcase the league.ESPN’s announcement is the […]